#CanadaPerforms was initially launched as a short-term relief fund to help ease the financial strain for professional Canadian artists impacted by the closure of performance venues across Canada related to COVID-19.
“From the moment the pandemic forced the closure of performance venues, festivals and major live events across Canada, we knew that the National Arts Centre needed to play a leadership role in supporting artists and the arts sector. Working with Facebook Canada, we announced #CanadaPerforms, a platform that provided critical relief for artists who had lost their shows.” NAC President and CEO Christopher Deacon
During March to May 2020, over 700 free livestreams were broadcast from artists in lockdown to appreciative audiences across the country and the world resulting in over 5 million views.
In June 2020, we were thrilled to launch Road to Canada Day, a new #CanadaPerforms initiative in partnership with venues, festivals and arts and culture organizations across the country.
July and August 2020 saw the development of a further phase, a partnership with the RBC Ottawa Bluesfest: #CanadaPerforms at the RBC Bluesfest Drive In. These free livestreams garnered hundreds of thousands of views bringing more incredible Canadian music globally.